Do it Best - Cross Reference Ranking
Rank
|
Type
|
Definition
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Examples
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1
|
UPC
|
-
-
Identical products from the same manufacturer
|
|
2
|
Generic
|
-
Products that are generally indistinguishable from each other with the exception of the manufacturer and UPC
-
Private Label products can be included if they are not carded or bagged
-
The items have comparable quality and price within 10% to 20% of the competitor suggested retail price
|
-
Copper & plastic pipe fitting with different vendor
-
Same size / type imported product, not import to domestic
-
-
-
Private Label Pry Bar or Ax with competitors stickers on handle
|
3
|
Similar
|
-
Includes items with comparable features that are readily interchangeabe to the consumer
-
The Product Packaging and quantity must be similar
-
The Product must be able to be similarly merchandised, either bother pegged or both shelf stock
-
Different national brands may be matches
-
Includes items with retail price points within 20% range of each other, unless is quantity differences in the packaging
-
SWRV items are included if they are result of package quantity or units of measure
|
-
ACE FL 7/16 wrench to DIB PL 7/16 wrench
-
Stanley hammer to Vaughn hammer
-
Irwin circular saw blade to Milwaukee circular saw blade ( mindful to stay consistent with which brand is being used, if unsure of which brand to use please confirm with member)
-
Private Label Carded to Carded and Bagged to Bagged
-
Import to Domestic product is OK
|
4
|
Alternative
|
-
Includes products that are likely to readily accepted alternatives for the consumer
-
Matches may include retail price variances within 30% range unless there are quantity differences in the packages
-
Packaging may vary if the products are similar. Carded items and shelf stock items can be matched. Bulk and carded items can be matched. These matched are made only when a more similar match is not available.
|
-
9' range cord to 8' range cord
-
8 pad #2 steel wool to 16 pad #2 steel wool
-
Carded pack of 50 wire connectors to bulk box of 50 same sized wire connectors
-
6.99 bow saw ti 9.99 bow saw
-
7" Master Mechanic long nose pliers to 8" Irwin long nose pliers
|
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