Do it Best - Cross Reference Ranking

Rank	Type	Definition	Examples
1	UPC	UPC Matches Identical products from the same manufacturer
2	Generic	Products that are generally indistinguishable from each other with the exception of the manufacturer and UPC Private Label products can be included if they are not carded or bagged The items have comparable quality and price within 10% to 20% of the competitor suggested retail price	Copper & plastic pipe fitting with different vendor Same size / type imported product, not import to domestic Bulk to Bulk General use V Belts Private Label Pry Bar or Ax with competitors stickers on handle
3	Similar	Includes items with comparable features that are readily interchangeabe to the consumer The Product Packaging and quantity must be similar The Product must be able to be similarly merchandised, either bother pegged or both shelf stock Different national brands may be matches Includes items with retail price points within 20% range of each other, unless is quantity differences in the packaging SWRV items are included if they are result of package quantity or units of measure	ACE FL 7/16 wrench to DIB PL 7/16 wrench Stanley hammer to Vaughn hammer Irwin circular saw blade to Milwaukee circular saw blade ( mindful to stay consistent with which brand is being used, if unsure of which brand to use please confirm with member) Private Label Carded to Carded and Bagged to Bagged Import to Domestic product is OK
4	Alternative	Includes products that are likely to readily accepted alternatives for the consumer Matches may include retail price variances within 30% range unless there are quantity differences in the packages Packaging may vary if the products are similar. Carded items and shelf stock items can be matched. Bulk and carded items can be matched. These matched are made only when a more similar match is not available.	9' range cord to 8' range cord 8 pad #2 steel wool to 16 pad #2 steel wool Carded pack of 50 wire connectors to bulk box of 50 same sized wire connectors 6.99 bow saw ti 9.99 bow saw 7" Master Mechanic long nose pliers to 8" Irwin long nose pliers